Selling Online Has Never Been Easier!

Selling online has its own advantages in ecommerce world. The way the ecommerce shopping has emerged in the last few years, has seen a tremendous growth rate in the hubs that sell online.

There are many online store which provide the benefits of online selling to its customers all around the country and world. They have been making the work much easier for their customers to make the purchases easier, better and quicker.

Some of the big names to sell online in India and all over the world are Shopify, BuildaBazaar. Bigcommerce etc. They have been emerged as the names which can be thought upon while shopping online for customers.

BuildaBazaar is a SaaS based platform which gives its customer an ease to browse through many of the different customizable themes to help them grown their online store with all the benefits they could ever ask for.

At BuildaBazaar customers will find a user – friendly back end panel to ease the experience. With proper social media integration tools and without even knowing the technical know-how anD different aspects of how to open a store – customers can now have their own store within a few minutes.

Plus, they don’t even have to pay any fee for the license of software, or the installation charges or any hiring professionals – because all the work is done by BuildaBazaar for them. All you have to pay is a reasonable monthly rent as per your plan and you are all set!

Most importantly the payment gateway integration – which is provided by the ecommerce hub with flawless payment systems to make the checkout process even easier for them.

How To Pick Logistics Solutions For Your Ecommerce Websites

Picking a logistic solution for your ecommerce software website is one of the toughest decisions that business owners have to make. The size of every company, their delivery rate and their budget everything is different. However, a little knowledge about the many game players in the field can also make it easy for you to pick out a service.

There are options available for every online store builder to choose a right logistics solution for their website. They can create their own department, or they can give responsibility to third party and they can even work jointly with a third party service.

There are ecommerce solutions for choosing right logistics for their website. Many owners like Shopify and BuildaBazaar use logistics solution for better shipping and management of their products and orders.

BuildaBazaar uses one of the best logistic services Shipdroid. It offers innovative one stop shop right from automatic allocation of courier to dispatch to last mile delivery of packages. It enables e-commerce merchants to seamlessly integrate with a host of courier service providers in India on a single platform while maintaining uniformity of entire logistics/fulfillment process across all courier partners. Over the years, Shipdroid has become an affordable partner of choice for its clients.

Merchants can choose from variety of cost ­based service­ plans based on their needs, budget and products being sold. Merchants can also choose from variety of delivery commitment SLAs and mode of delivery which enables them to opt for surface, rail or air mode. Alternatively they can opt for express delivery time or regular delivery time. Merchants have access to over 20,000 pin­ codes within India, the largest reach provided by any of the logistics partner alone.

Leverage Tools Offered By Ecommerce Platforms To Grow Your Business

Definition of an ecommerce “platform” is where you can build online store which has the flexibility for you to keep adding more and more advanced functions to help leverage even more growth when you are ready. Some of the best platforms include BuildaBazaar with 50,000+ stores and counting.

The best eCommerce platform allows you to keep adding tools to your online store not only to help your business grow, but just as importantly, the tools can free up a significant portion of your time. There comes a point when you reach that level where you need more advanced tools to grow your business.

BuildaBazaar offers multitude of app services that help you create online store customer friendly. Also, If you have an app service that helps the online portals become user friendly, then too, you can feature your app on Buildabazaar’s e-commerce apps marketplace. For an instance, there is a free app and plugins of Paytm app available on Buildabazaar’s platform. Whatever your need may be, like having a live chat app on your store, converting traffic into social fans or even designing, sending and sharing e-mail newsletters, there are myriad apps available on app store.

These platforms Marketplace Integration Apps with features like Sales & Marketing, Shipping / Fulfillment, Inventory / Order Management, Customer Service, Accounting, Reporting / Analytics.

There are two important apps while leveraging your business to grow more:

Order Management Apps: An order management app allows your online store to automatically communicate your orders to your warehouse or fulfillment center in the right format, without you having to deal with any administrative work. Some of these apps offered by BuildaBazaar include: Plumslice and Unicommerce.

Accounting Apps: An accounting app can integrate your store with specific accounting software. So you don’t have to manually export data, put them in the proper format, and then import them into your accounting software. The accounting app will allow your online store to “talk” to your accounting software, and your financial data will automatically get integrated into your accounting software, saving you from hours of administrative work on a monthly basis, not to mention it will save you from making costly mistakes.

How To Choose Payment Gateways For Your Online Store

Which payment gateway should you use to build online store? With dozens of online payment processing options to choose from, it can be a complicated decision. Most difficult task isn’t only to decide which platform is the best one, but also the different factors that you need to take into consideration when deciding which gateway is best for your specific needs.

Is the payment gateway supported on your ecommerce platform?
Which ecommerce platform are you going to be using? Something SaaS-based like BuildaBazaar or Shopify, perhaps? Whichever platform you’ve chosen to create a store, where possible, choose a payment gateway that already has a plugin for your platform.

Do you want a payment gateway and merchant account or an all-in-one payment service provider?
Some payment providers such as SagePay or PayPoint offer just a payment gateway. They require you to have your own merchant account. Other payment providers such as PayPal, which is used by BuildaBazaar, offer a combined payment gateway and merchant account.

What are the fees?
Payment gateways and merchant accounts charge various different fees that can include monthly fees, fixed fees per transaction, variable fees based on a percentage of transaction amount. You can use a comparison website such as PaymentBrain to get an overview.

Does the payment gateway do what you need?
Perhaps you want to act as a marketplace, taking payments on behalf of sellers who are listing on your site. Perhaps you want all your payments under one roof?  Most payment gateways like direcpay and Billdesk, provide the integration, which are used by BuildaBazaar helping customers in easy payments.

How long is the contract?
Historically, some payment providers have been known to lock merchants into lengthy contracts of two years or more. This can be a problem if you find you’re not happy with the provider for some reason after signing. Other providers are happy to have merchants using them on a monthly rolling contract. Make sure you understand which sort you’re signing up to. BuildaBazaar provides a proper pricing plan for everyone ranging from Silver, Gold, Gold plus. And a free trial of 15 days.

Have A Small Business? Check Out These Ecommerce Software Platforms!

If you already have a business website, a good option is to integrate a standalone shopping cart—including open-source shopping carts—for ecommerce functionality. This is a good fit for those who want more control but would otherwise need technical expertise to host and manage an ecommerce site.

Another option that suits every online store builder is hosted ecommerce software. A hosted solution will provide everything from domain name registration to the tools you need to build an ecommerce website, including the shopping cart, with minimal tech and website design knowledge required.

To find the best fit for your business, you need to look at what is most important to you and research the vendors offering complete ecommerce solutions.

Bigcommerce: Bigcommerce offers ample features for hosting, store design, SEO, mobile commerce, marketing and inventory—plus you can integrate your online Web stores with eBay listings from within the Bigcommerce platform.

Intuit’s ecommerce: It offers a simple point and click interface that makes it easy to create and publish a store that you can update at any time. With Intuit Websites, you’ll get everything needed to design and launch an online store, including the domain name, hosting, the SimpleStore ecommerce software, a site builder tool and online payments via Intuit merchant accounts.

BuildaBazaar: It has plans for both small and big store owners. It provides email-marketing, marketplace integration with big platforms, has digital catalogue management, CRM, CMS. It has analytics and reporting, SEO optimization, logistics support, social media apps, customer support apps and templates too to customize.

Shopify: Shopify hosted ecommerce lets you pick a template, optimize the design, add a product catalog, organize your products and create blog posts from a single administration dashboard. Marketing tools for SEO and coupon codes to help sell items are also available. Shopify integrates with Google Analytics; this lets you automatically track customer purchases and shopping cart transactions connected to Google Analytics data.

Choosing Best Ecommerce Platform For SEO

Why is SEO Important for Ecommerce? – to make sure that your products can be found easily on search engines. A large part of effective Search Engine Optimisation (SEO) is to ensure that the pages of your site appear as relevant as possible to a search engine for the search terms (keywords) that your prospective customers are using.

Ecommerce platforms like BuildaBazaar, Shopify and Bigcommerce offer such SEO features and some of them are even advanced. BuildaBazaar offers SEO optimization to enhance search engine rankings and discoverability of the store. Odigma – a tool, optimises the site from a code, content, performance, links and mobile perspective which helps in achieving that #1 ranking on SERP.

So what things should be kept in mind before choosing the best ecommerce platform for SEO?

Independent Navigation Links: Some ecommerce platforms like BuildaBazaar will automatically generate the navigation links in your menus using the same names as the products and product categories in your online store.

Independent Page Titles: There is a  strong correlation for Page Titles that include a key search term. Some ecommerce platforms will automatically generate page titles using the same names as the products and product categories in your online store.

Independent Page URLs: The Page URL is the location of the page as shown in the address bar of the browser. There is good correlation for Page URLs that includes a key search term. Some platforms will automatically generate these too.

Independent Meta Descriptions: Some ecommerce platforms will automatically use the description shown on the page to create a default Meta description without giving you the option to independently control the text that appears with your Google listing.

Integrated Blogging Platform: Few sites have products that are so unique and newsworthy that other sites will want to link directly to your commercial pages. You are far more likely to attract external links by having a blog that contains topical, engaging and shareable editorial-style content.

Own Domain Name: A domain name is the unique name by which your website is found on the internet. Having your own domain name is the single most important factor to consider when you create online store.

How Not To Lose Your Money As A Business Owner

Starting up an online business is a herculean task, but it can make you a millionaire too – if you will be careful with what steps to follow.

Marketplaces like BuildaBazaar are giving tremendous opportunities to every business owner to scale their businesses and earn good money. However, without looking at the factors important for starting up an online business – one could dig deep into losses.

Here are some principles to follow, which certainly will help in not losing any money:

Using Search Keywords
Customers want to buy the product they want and are given a lot of options – search keywords being an important one. Getting into the mind of the customer is a good way to go about it. For example, if you want to search for “how to sell online’ – Use everything from ‘sell online, ‘online selling’, online sell, online sales, sell online in india, sell online india, etc – including typos.

Marketing On Marketplaces
Many startups expect the listing process would be immediately followed by hundreds of orders.  But, it’s very difficult to market your product on marketplaces as there is no actual interaction with customers. Go through seller help guides on each marketplace and make a detailed plan. Ninety per cent of marketing is done at the stage of listing the product.

Stay In Touch With Employees Of Marketplaces
Social media platforms, such as Facebook, LinkedIn and Twitter are there to get in touch with them. A lot of marketplaces help creative entrepreneurs increase their sales by promoting their products. Make them believe in your potential and convince them you mean business.

Sell Your Stories To Media
Aim at the bloggers for making recommendations. Make people who are influential speak about your product. The press always looks for good stories. Be persistent, but not clingy. Find journalists online and mail them your story.

Stay A Step Ahead Always
Investing in the right resources is crucial in beating competition. You have to compete with existing sellers. Many sellers on marketplaces are shopkeepers who have a set pattern and employees. Make use of the digital knowledge you have, that your competition doesn’t.

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Key Strategies To Launch Your Online Store

Once you’ve made the decision to start your own eCommerce business, the process of launching it can be confusing and overwhelming. To build online store there are a lot of decisions to make – and focusing your efforts in the wrong areas can lead to months of wasted effort.

So, what should be your focus at? Fortunately, to create a store – you don’t have to blindly guess at the best approach. These guidelines will help make your own eCommerce launch a successful one.

Pick an easy-to-use shopping cart.
The easiest way to build an online store is to use a fully hosted, subscription-based cart.  These services take care of all the hosting, payment integration and technical details, allowing you to quickly get a site up and running. There are numerous options available, but BuildaBazaar would be highly recommended.

Launch as quickly as possible.
Get a basic store online as quickly as possible to start interacting with your customers to learn more about them. Another reason is – it takes a lot of time and effort to market your store.  The sooner you have a storefront up and online — even a really basic one — the faster you can start telling the world about your business.

Do it yourself.
Doing things yourself also makes you prioritize what’s important to move forward and what can wait.  It’s really easy to throw money at a problem instead of really analyzing whether it’s really necessary and a good investment.  When you do most things yourself early on, you’re less likely to waste money on nonessential items.

Market relentlessly.
It’s true, that by advertising you can instantly drive traffic to your site to learn about your market by interacting with customers. Especially in the early days, it takes a LOT of effort, For the first six months, following time priorities should be followed:  Launch a basic site, Improve your site, Market like your business depends on it.

Important Questions You Need To Ask While Creating An Online Store

If you are in a business of selling goods already – in a brick and mortar store and not online, you could be missing out on a lot of revenue generating opportunities.

When a company starts to build online store, it needs to keep some basics in mind. There are a lot of questions in the mind for that business, from the vendor they are choosing to, how good can be the choice, for that matter.

Here are few important questions to ask while you set your first foot to create a store online:

How do I start building my online store?
Big vendors like BuildaBazaar, lets you upload your product catalog, set-up customer shopping carts, securely accept payments and handle order fulfillment. These services securely host your online store on their own servers. You can link to your online store from your company’s main website.

What type of payment system should I use?
Many shoppers prefer to pay for online purchases with their own credit cards rather than use PayPal or other third-party payment processors. You can obtain a merchant account with each individual credit card company.

How will I handle customer service?
CRM tools document, streamline and structure the many ways merchants interact with customers in one central place, including customer contact information, recent purchases, complaints and pending orders.

How should I determine shipping costs?
The major carriers will calculate shipping costs for you for free, and most major ecommerce vendors allow you to integrate those costs into your store’s checkout section. On the other hand, you may want to consider offering free shipping, at least for orders over a certain amount.

How will I start to attract shoppers?
Placing links to your store’s web address on your company’s main website, Facebook, Twitter, Pinterest and YouTube accounts – represent your online store. Updating your company’s social media sites is also advisable for listing store’s SEO content. SEO tactics can give your store a higher ranking in search results.

How To Choose The Best Ecommerce Platform To Create An Online Store

Setting up an online store is probably one of the most rewarding ways to start up your own business. It might give you control over your business to create online store, however, it also requires some important decisions to make.

Choosing the best ecommerce platform allows you to keep adding tools to not only help your business grow, but they can also free up a significant portion of your time so you can focus on other more important things.

While there are so many big platforms which provide customers to create their online stores with ease – there is not really a ‘best’ platform. It all depends on the needs and preferences of the seller.

So, what all factors should be considered while choosing the ecommerce platform you need for your business? –

What You Are Selling: Some ecommerce platforms are built to use both digital and physical, while some are not. So, while choosing the platform, you need to also consider the products are unlimited or they are charging some fees too or not.

Hosted Or Self-Hosted: What kind of business you want to do? Would it be hosted by yourself or be hosted on some other’s market place? One of the best examples of a hosted ecommerce platform is BuildaBazaar – where sellers can create their online stores with an ease.

Design And Tool Options: Many platforms come with a special customised themes and templates to design your online stores. Sellers can choose what and how they would design their stores.

Payment Plans And Gateways: Selecting the payment plan which suits your selling needs is one of the important factor. Also deciding which gateway should be used by your customers, and it should be the one which is most hassle-free.

Customer Service: Last but not the least – should be your customer service. Customers are the biggest asset and the service must be top notch too. How do you interact and what special features your store has – discounts and coupons. All this really adds up to a better experience.